Google Workspace, AI
Gemini plans change with new usage limits across tiers
Google has restructured Gemini AI with defined usage limits across free, Pro, and Ultra plans. Each tier now caps the number of prompts, images, and research reports users can generate.
Let’s look at what each tier offers, why Google implemented these changes, and what it means for different types of users.
What each Gemini tier now offers
The new system has a free tier alongside two paid options (Pro & Ultra), each with different daily and monthly allowances.
Source: Google
Free tier with specific usage limits
The free Gemini tier has strict, relatively low usage limits. This tier works for basic needs like drafting content or summarizing articles, but lacks the advanced features in paid plans.
Users get 5 prompts per day and can create or edit up to 100 images daily. They can also generate 5 deep research reports and up to 20 audio overviews each month.
Pro plan with higher limits for creative work
The Pro tier costs $19.99 per month and significantly increases the daily allowances compared to the free version.
Pro users get up to 100 prompts daily and can also create up to 1,000 images per day. The plan has a higher limit for deep research reports: 20 per day. It’s ideal for those who need more frequent use of Gemini’s core functions for personal or creative projects.
Ultra plan for enterprise focus
Ultra is the most advanced tier, designed for professional and enterprise-level use. At $249.99 per month, it offers up to 500 prompts and 1,000 images per day, plus up to 200 deep research reports daily and 5 Veo 3 videos per day.
This tier also includes exclusive features like “Deep Think,” with 10 prompts a day, each supported by a large 192,000 token context window. The pricing and capabilities target business and research users who need extensive AI assistance.
Why Google made these changes
The tiered structure fits Google’s broader strategy of improving operational efficiency while growing its AI business. The company is simplifying its internal processes and pushing for wider use of its AI tools, especially among business customers in emerging markets.
Google also reports that within Google Workspace, Gemini can cut administrative work by up to 38%, which suggests it can be a useful productivity tool. The new tiers make it clearer how users can move from the free plan to paid options as their needs grow.
Public reaction to the changes has been mixed. Some users like the transparency of knowing exactly what they’ll get at each tier, while previously, unclear limits caused uncertainty. However, this transparency has also highlighted the restrictions on the free tier. Some users argue this is too restrictive for casual use and might push them toward competitors with more generous free offerings.
Gemini’s role in productivity and business
The new pricing model and features integrate Gemini more deeply into work processes.
Gemini makes many business tasks more efficient. Study tools in the Gemini app support corporate training, while other updates can reduce manual research time by up to 80%.
Gemini’s integration with Google Workspace creates connected workflows. In Google Sheets, it now provides table conversion suggestions that format data and generate descriptive table names like “Project_Status,” making data management easier. The feature also makes formulas more user-friendly with dynamic references.
Beyond core productivity tools, Google has introduced Temporary chat for conversations that don’t need to be saved, as well as a new feature, Nano Banana, which has brought many new users to the platform.
Takeaways
Pick the tier that fits your actual needs. Free works for occasional use, Pro for regular work, and Ultra for teams with heavy daily demands. Start small and adjust as needed. Set basic rules about who uses which tier and what data is allowed.
Revolgy offers practical Gemini AI training for businesses. We set up admin controls, teach safe prompting and everyday workflows, and help you get the most out of AI and Google Workspace. Contact us today for a free consultation.